History
Hanatour is enriching lives through travel by
leading the travel culture.
2024
Ranked 1st in the Travel Agency category of the 2024 KS-SQI by Korean Standard Association for 3 consecutive years
Ranked 1st in the Travel Agency category of the 2024 Korean Customer Satisfaction Index (KCSI) for 13 consecutive years by Korea Management Association Consultants
Acquired Consumer-Centered Management (CCM) certification from Fair Trade Commission for 7 consecutive times.
Ranked 1st in the Travel Agency category of the “2024 Brand Star” by Brandstock for 20 consecutive years
Ranked 1st in the Service category of “2024 Korea Industry Brand Power” by Korea Management Association Consultants for 20 consecutive years
2023
Honored with the Grand Prize (Prime Minister’s Citation) at the 2023 Korea Brand Awards by the Ministry of Trade, Industry and Energy
Honored with an award in the Service category of the 2023 Korea Management Awards by Korea Management Association Consultants
Ranked 31st in “2023 Korea Top 100 Brands” by Brandstock
Certified as a “2023 Leisure Friendly Company” by the Ministry of Culture, Sports and Tourism
Ranked 1st in the Travel Agency category of the 2023 KS-SQI by Korean Standard Association for 2 consecutive years
Held a ceremony for the 30th Anniversary of Hanatour’s Foundation
Held the Forest Coming Day to celebrate the 10th Anniversary of Reforestation at Han-River.
Ranked 1st in the Travel Agency category of the 2023 Korean Customer Satisfaction Index (KCSI) for 12 consecutive years by Korea Management Association Consultants
Opened a Visa Application Center in Beijing, China
Opened a Visa Application Center in Manila, Philippines
Honored with the 2023 National Service Award in the Package Tour category (HanaPack 2.0) by the Institute for Industrial Policy Studies
Joined the UN Global Compact to Strengthen ESG Management Activities
Donation for earthquake recovery in Turkey
Transition to sole leadership under CEO Song Mi-sun
2022
Honored with the Grand Prize (Prime Minister’s Citation) for the Best Consumer-Centered Management (CCM) of the Year
Discontinuation of cruelty against animals while traveling
Acquired Consumer-Centered Management (CCM) certification from Fair Trade Commission for 6 consecutive years.
Launched “Jeju Daum Stay,” an accommodation service utilizing empty houses
2021
Honored with Marketing Innovation Award at the2021 i-Awards organized by KIPDA
Introduced a new Corporate Identity (CI) and conducted rebranding
Launched ESG management for sustainable corporate practices
Launched the newly updated package tour named HanaPack 2.0 and the initiated live commerce through Hana LIVE
2020
Launched “SAFETY & JOY,” a checklist for safe travel
2019
Donation for recovery from the wildfire in Gangwon Province
Accredited as an excellent organization for supporting cultural arts at the “2018 Night of the Arts
2018
Honored with the Bronze medal in the “Integrated Media” category at the 2018 Korea Advertising Awards
Accredited as an excellent organization for supporting cultural arts at the “2018 Night of the Arts”
Senior Vice-President Kwon Hee-Seok honored with the Bronze Pagoda Industrial Medal for Tourism Promotion at the 45th Tourism Day
2017
Hanatour Japan listed on the Tokyo Stock Exchange (Mothers)
2016
Honored with Presidential Citation for its achievements in job creation.
2015
Honored with the achievement award at the 14th K-ICT Information Security Awards
2013
President Park Sang-Hwan honored with the Gold Pagoda Industrial Medal for the contribution to Tourism promotion at the 40th Tourism Day Commemoration
2011
Relisting on the KOSPI
2006
Became the first KOSDAQ listed company to be listed on the London Stock Exchange
2004
Launched the online wholesale system on Hanatour.com
2003
Establishment of the subsidiary, Hanatour International (presently known as Hanatour ITC)
2002
Establishment of the subsidiary, Hanatourist Co., Ltd.
2000
The first in the industry to be listed on KOSDAQ
1996
Rebranded as Hanatour Inc.
1993
Founded as Gookjin Travel Agency, Inc